
Ben Cousins, Senior Producer
Hello Heroes!
The Battlefield Heroes team - sitting in our little fishtank in Stockholm - are very proud to show you the first trailer of the game today, available in the video section of this site. I’m sure you are interested in seeing the gameplay footage and explanation of the experience, but I’m personally more excited about people starting to drop the term “businessivity” into normal conversation.

Versions of this movie have been around since before summer last year, and it has done a lot to get people excited inside and outside of EA, so it’s great to finally see a public reaction. It’s not so nice to see that one of our “trusted” media outlets broke the embargo yesterday meaning everyone saw the crappy YouTube version first… but anyway.
There should be some press previews and some on-camera interviews of me and James (the guy playing Rock band so expertly in the video) hitting the web right now, so get searching! Also, please leave your opinions on the movie in the comments thread below.
(1) Feb 29
look very nice very good that ist free :D
(2) Feb 29
Very nice. The video really helped me understanding what this game is about. Team fortress 2 mixed with battlefield and a flavour of mmo.
(3) Feb 29
I love every second of it. I have always been “moved” by the BF theme music and this one almost got me out of my seat in excitement. We have looked deep into the video and made our assumptions that this is going to be a kick-butt game!
(4) Feb 29
I think having James Salt in the trailer really spoils it! Lost its edge for me… gutted!
(5) Feb 29
Even if it was 60 bucks I would still get it.
(6) Feb 29
Awesome!!!!!!!
This video much better and funny ( getting shot by ultra-skilled… XDDD) than any team fortress video
I’ll get
(7) Feb 29
i hope it will come out soon i cant wait to play. it’s just so funny to see guys on the wings of a cartoon plane shooting on other cartoon guys,planes,tanks whatever it’s just great!
(8) Feb 29
Great trailer, took a little while, but it was very informative. However, if you read the article in GFW magazine, then you already knew all of that stuff.
(9) Feb 29
nice work i will play now aaaa !! :D:D
(10) Feb 29
It’s so funny! (:
(11) Feb 29
roflol that video got me rolling off my chair it soo funny i like the art and the way the video was made 2 jokes made me burst out laughing the 1337|<I|) joke and the Torrent really got me LOL definitely going to hop into this game once its out cant wait
(12) Feb 29
hahahahaha… looks fun guys!, you guys have a very good idea, and something that looks like a good graphics implementation. hope everything also works :DD
Good luck!
(13) Feb 29
What and you call your self a Swedish company… where the heck is the rest of scandinavia on that map!? Give me the whole of Finland! BTW the game looks much better than I hoped for. Awesome vehicles and planes… now just give me boats and battleships too! I’ll even settle for a a raft or a turtle I can wrap my self on. I’m so gonna love this game.
(14) Feb 29
Awsome dewds…just awsome…I luv it!
(15) Feb 29
Looks nice, I guess I’ll be testing it soon :D
(16) Feb 29
the video was great… but… no first person?
are we going to have a bunch of people looking at walls so they see thru a corner without risking their lives?
(17) Feb 29
Thank u so much… at last a PC game other than Warcraft
(18) Feb 29
I’ve got one thing to say. CASUUUUUAALLLLLLLSSS! *HAMFIST*
(19) Feb 29
The Video looks awesome!! I want the game now!!
(20) Feb 29
wow
its great
i sure 1 milion or more going play this game
(21) Feb 29
That trailer is so fun and this game is gonna be so good ;)
(22) Feb 29
The video is real fun! :D
(23) Feb 29
OL L=l
L o
(24) Feb 29
Excellent. I can’t wait. I expect this game to be an instant hit at every LAN party.
Now, if i could find the hardware requirements for this game, i’ll get to mass produce some boxes hehe.
(25) Feb 29
LoL the Video is realy funny :,)
(26) Feb 29
Looks awesome!
If it would’t have been for the third person-view i would pay anything for this. :)
(27) Feb 29
This game looks superb! I dig it so much! If this is what it looks like now, then this summer, it will be over the top! Thank you so much DICE for this!!!
(28) Feb 29
that’s the dumbest corporate picture i’ve ever seen.
(29) Feb 29
Looks awesome! I love the way even the trees look, spot on.
(30) Feb 29
Looking promissing. Would be nice to get the game also suitable for Mac gamers.
THX
(31) Feb 29
WHOWH VERRY COOL!!!!!!!!!!!!
Keep going :-D
Nice nice nice! And free! I sale me mother for this!
(32) Feb 29
are you ready
(33) Feb 29
cracking trailer makes me wanna play the game right away!
hurry up and release!
(34) Feb 29
It looks like a game for noobs…… I’ll stick with Battlefield 2
How do you become a better player by playing people better that ou…
Bring on Battlefield 3
(35) Feb 29
I can’t wait i want the game now :D
I will play!!! :D
(36) Feb 29
Very Happy Ben, very very happy :D :D :D :D
Gr8 start Ben. Getting more excited.
(my previous comment didnt posted by the mods….why??)
– Editor Note: I don’t think it made it through, sorry!
(37) Feb 29
like a ocean of awesome-ness!!
(38) Feb 29
Love the humor!
(39) Feb 29
Good job EA/DICE team bringing my more casual-gaming friends into the Battlefield family. I had at least 4 friends that I tried to get to play BF2 but the PC specs and learning curve screened them out. This is a game I bet they would play!
(40) Feb 29
Very great and funny Stuff ! :-) I hope it will bring us all a lot of awesome Gameplay back since the good, old Times of Battlefield 1942. Impressive Comicstyle, you`ve found the right way.
Oh, and as a german I love the look of the “National Army” - the good Guys and Angels in this Game. ;-)
Bratwurst und Tschuess…see us on Battlefield.
(41) Feb 29
Wonderfull trailer, the jokes about torrents sites, and boys who play all time was great.
The 2 cartoon guys shooting and crouching behind the boxes was a great touch to the all style of the game =p
I still hopes this game is released here in Brazil, that would be great. *-*
PS: Sorry for my bad english ^^
(42) Feb 29
I can not wait to play :D
(43) Feb 29
WHANT A MAC VERSION!!!!!! THE TRAILER ROCKS
(44) Feb 29
This game looks like a complete hoot… I can’t wait to play it. It’s a refreshing change from all these po-faced war games that are stinking the place up at the moment. Good work, squad, you’re a top notch crew!
Mr Ben Cousins - I read in an interview that in the future you would be looking at adding new maps on a regular basis - any chance you can remodel some of the more popular maps from the existing BF games - Karkand, Gibraltar, Hue, Irving, Berlin (Irving Berlin! I made a funny - ask your grandad) for BF Heroes?
(45) Feb 29
AWESOME STUFF Guys!!!
Keep up the Good work!! Looks like a BLAST!!!
(Wish this would come out for consoles)
(46) Feb 29
Heinrich von Schnitzel ^^
we germans get punkd all the time :)
(47) Feb 29
That wasn’t fair… I’m actually 15 and a half :\
(48) Feb 29
Hello,
To echo redrum, are you guys thinking of doing a mac version?
thanks
(49) Feb 29
BTW I tend to use “Creatiness” rather than “Businessivity” in my meetings, it keeps the men on their toes.
(50) Feb 29
Looks nice, I can’t wait!
(51) Feb 29
This has to be one of the best trailers in a long time :P
(52) Feb 29
Ammmmmmaaazing :D:D:D
(53) Feb 29
AWEEESSSSSSOOOOOOMMMMEEEEEE !!!!!!!
(54) Feb 29
Looks like a complete breath of fresh air. The humor is awesome, hope there’ll be more of that. Can’t wait!
(55) Feb 29
Your video is awesome. I loved the comical parts. The only bad thing about it was the lag, and that isn’t your fault. XD
(56) Feb 29
cool ea i want play this game faster when is out????
(57) Feb 29
WOOOOW its lol and a action game thats GRAET!!!!!! I go play it sure ;)
(58) Feb 29
sweeeeeeeeeeeeeeet
(59) Feb 29
Looking great! I’m looking forward to playing this game ;)
(60) Feb 29
Nice job!Hope the release is very soon!
(61) Feb 29
really cool.
(62) Feb 29
fps please
please. please. please.
please not 3rd person. it just doesn’t work.
please.
(63) Feb 29
This = Win
(64) Feb 29
Yeah very nice, i cant sleep at night because of this game :P
(Sorry my english is not perfect)
Greetz Checker45
(65) Feb 29
YeeeeeHaaaaaaaa, That will be funny!!!
(66) Feb 29
I can’t wait. This will be a nice counter to the increased search for realism, which to be honest is getting a bit too close to the gory truth, and is putting me off war games.I dont need lots of red stuff after a good tea of bangers and mash.
(67) Feb 29
Awesome! EA makes nice guys ;-)
(68) Feb 29
Sign me up! Great concept, free and fun. Prepare for Summer =D
(69) Feb 29
I need to change pants because of this video…..
(70) Feb 29
Great trailer. I’m a writer prodcuer at the NBC Agency in L.A. and would love to know who cut it. I assume EA has an in-house AV dept? Kudos! Can’t wait for this game.
(71) Feb 29
good
like tf 2
i will play
(72) Feb 29
It’s great that it is free, the cartoony style is very funny and I WANT TO PLAY THIS!
(73) Feb 29
Great Trailer Guys
Happy to see some people are still trying to make games “FUN” that word that seemed to die in pc games a long time ago.
great job as always!
(74) Feb 29
the plane with krauts sitting on the wings is not a new idea (stuntsmod)
(75) Feb 29
i think its a very good idea . im anxious waiting for the summer in order to can play whit your game. sincerely its faboulous
(76) Feb 29
The video is awesome, this game is going to be frickin’ awesome!
(77) Feb 29
Looks great. Good to see a developer concentrating on the most important ingredient in any game for once - FUN !!!!
(78) Feb 29
Cool idea guys.But what’s about Battlefield 3? I mean,do you think about the real Battlefield fans? We are awaiting Battlefield 3 with new next generation graphics and new features.This isn’t fair when only consoles get the chance to play a cool game.
(79) Feb 29
LOL the torrent site!!!
(80) Feb 29
Brilliant! Need it!
(81) Feb 29
We are making fun of you people http://www.hlfallout.net/forums/index.php?s=&showtopic=63460&view=findpost&p=1502390
As for the game itself, it’s definitely looking great so far. Can’t wait to hitch a ride on the wing of a plane!
The only thing that’s missing so far is the ability to climb tree’s.
(82) Feb 29
why oh hy is this third person?! it already looks like a cross between battlefield and tfc2, so why not go all out!!! it would be sweet then!
(83) Feb 29
SICK! I cannot wait!
(84) Feb 29
first person, third person toggle please. give the people what they want if you want it to work :)
(85) Feb 29
As i’m huge fan of old old free online game ENEMY TERRITORY and whole series of BATTLEFIELDs, also i was amazed by visual part of last TEAM FORTRESS…i just can’t wait for this mix’up to show up in my desktop.
I hope all will go well, keep up!
(86) Feb 29
Not only does this video bring good relations, but who wouldn’t feel sympathy for those people under “businessivity” and “getting shot in the face repeatedly by a swearing, ultra-skilled 15 year old boy who plays the game everyday for 8 hours”?
(87) Feb 29
Oh and I forgot… GREAT JOB TEAM!
(88) Feb 29
YEAH!!! Best trailer ever!!
(89) Feb 29
Hello,
great Battlefield!!
What will be the config needed to play?
(90) Feb 29
Please make it first person…………..PLEASE…….
Everyone, if you wan`t first person put it in your post at the bottom.
First person, please.
(91) Feb 29
I haven’t seen James Salt move that fast for a long time, and I should know! I’m his Mother!
(92) Feb 29
This better be good ;).
I will give this a shot when it is released.
(93) Feb 29
I knew you would come back to the CE-type of gaming :-)
/ Oldschool cebf.ws member and CE-player.
(94) Feb 29
Best trailer for a game in a long while, if not ever! Had me in stitches. I work for a well known video games website and we have been watching BF: Heroes for a while. Has to be one of the hot picks for 2008. To all the guys and girls at EA DICE, keep up the exceptional work!
DailyJoypad.co.uk
(95) Feb 29
Schweet! Totally looking forward to this. Nice work.
(96) Feb 29
In game advertising is lame, but I guess I will still play because I love battlefield.
(97) Feb 29
“Heinrich von Schnitzel” :-D
…nice name ^^
(98) Feb 29
Looks really cool i dont want to cut your happiness but …
do you really think they work all for this game for free ???sure they get payed but wait some time and you will see like every other free game there will be something that makes money out of it some ownage weapons that cost money or addons that cost money or something else … believe me no company makes a free game just for fun hard but true
(99) Feb 29
Freakin great!! I cant wait this! :D By the way probably the best trailer ever :)
(100) Feb 29
yes yes yes yesssssssss
(101) Feb 29
Where is the official forum?!
Why can youfind screenshots on other sites that aren’t posted here?!
(102) Feb 29
That trailer was great, looking forward to play the game. Good work everyone. :)
(103) Feb 29
Looks very interesting indeed!
The plane gunning up the village looks really cool.
Graphics don’t look too taxing - I’d say alot of machines will play this very easily - I can see lunchtime gamers on their laptops blasting away.
The faces could do with a little more emotion/exaggerated animation though - The incredibles type of stuff would be better.
(104) Feb 29
Looks great! It’d be nice to have a game that will put me back in front of the PC instead of playing console games.
(105) Feb 29
Not sure if I favour the special skills such as turning invisible and seeing through walls(?). Other than that, can’t wait for this game!
(106) Feb 29
We’ve got a Battlefield Heroes Preview Roundup from all the media outlets. Check it out http://planetbattlefield.gamespy.com/fullstory.php?id=148648
(107) Feb 29
I laughed at many of the points on this video :D
Looks good1
(108) Feb 29
That trailer was really fun! I am really interested in your business model and whether this is the new way to go for entertainment companies..
Cheers.
Simon
(109) Feb 29
The Pirate Bay/bittorrent joke was a classic.
(110) Feb 29
would there me mods for this game? i like the idea of cartoon battlefield, but i dont like the flags… the german has a black skull on their flag… I just think it destroys a little of the game…
(111) Feb 29
Awesome dudes!
(112) Feb 29
I tack back EVERYTHING I said about third person shooters…
this is gonna be great!!!
(113) Feb 29
First person would be nice indeed
(114) Feb 29
Any official forum on the way?
Can we sign up for e-mail alerts to the release?
(115) Feb 29
How come its free? In-game commercials or the advertisement on this website paid for the game?
(116) Feb 29
this game looks so funny but looks so kewl.Please tell me that all u need is 506mb of ram xD so i can play i love shooters and this will probaly be my favorite
(117) Feb 29
Looks great! Can’t wait to try it out!
(118) Feb 29
looks amazing!
(119) Feb 29
That trailer was just to funny. I really am looking forward to the release.
(120) Feb 29
Spiffy!
(121) Feb 29
Great trailer ^^
funny and it really looks farking awesome :D :D :D
weeeeeeh can’t wait for it :D, hope it’s not too many gig(stupid belgian download limit grrrr)
greets :D
(122) Feb 29
hahah, this game looks good! i hope u can drive in a tank, plane and maybe battleships, who knows! :D (nice humour)
(123) Feb 29
Cooooll!!!!
Yeah so ..I’ve bought all Battlefield games and now I see these..how cool is this?
but i’m …Wondering if gonna run on my PC :(
Good work! Until now! :)
(124) Feb 29
I’d pay just for the soundtrack! If the game is ANYTHING like the trailer this is going to be an awesome year!
(125) Feb 29
Looks great guys!
Can hardly wait for it to hit the internet.
(126) Feb 29
SUPER,GREAT,AMAZING, etc.
(127) Feb 29
Yes! This looks great. This should be fun
(128) Feb 29
Looking good. Cant wait untill i get me a tank to run over people.
(129) Feb 29
OH MY GOD!
i just saw the trailer…and this game directly jumped to the top of my most wanted charts ^^
but there is something i would really like to see on your website:
a download for the song, which is played in the trailer xD
i love it ^^
[:-}
great work guys
(130) Feb 29
The Pirate Bay reference was magnificent, keep up the good work.
(131) Feb 29
DO WANT. Oh man, this looks like so much fun. I want to ride on the wing of an aeroplane.